Swatch Group Vows That ETA Will Stop Supplying replica watch Movements to Competitors

Since the replica watch making industry all over the world is large and internationally booming, people who are replica watch conscious are always focusing on some news from the field. The news here could be a huge deal for the replica watch industry. About two years ago the Swatch Group declared that its replica watch movement making division ETA would stop supplying replica watch movements to replica watch making companies who are outside of the Swatch Group brands in 2014. ETA is the largest and most fashionable replica watch movement maker in all of Switzerland – offering movements to most Swiss replica watch brands and anyone else who applies Swiss movements. ETA creates a wide range of movements from high end mechanical movements to quartz movements.

Swatch Group brands include many well known replica watch companies such as Swatch, Hamilton, Tissot, and Omega. These big replica watch brands receive their movements from sister company ETA, while ETA also presently sells movements to outside brands. According to the statement of Chairman Nicolas Hayek of the replica watch group, that is all about to change. He is reclaiming Swatch Group’s position that ETA will stop providing movements to competitors. The wisdom of this decision is arguable; however, it looks like it is going to happen.

Replica Cartier Argent Automatic With White Dial Watch

Replica Cartier Argent Automatic With White Dial Watch

ETA has been under investigation right now by Swiss government authorities on whether this move is illegal and anti-monopolistic. Investigations have been launched in the past as well to verify whether or not ETA was engaging in unfair pricing and relative charges. The current probe is probably interested in whether such practices of shutting out Swiss replica watch brands that are imperative to the Swiss economy is a legal step by the Swatch Group.

A important question emerges of where these replica watch brands will now go to get Swiss replica watch movements, or any movements for that matter. The move could spell death for most of brands who rely on ETA to create “Swiss Made” replica Watches. In fact, it will possibly spell death for many brands. At the same time it is a golden opportunity for many component competitors to come in and offer replica watch movements. While the creation of the small parts for movements is highly elegant, ETA does have Swiss competitors. Companies such as Sellita and Ronda may instantly step in ETA’s shoes to fill this gap.

Most of ETA’s high volume movements are not contained under intellectual property rights any longer. Such patent rights only have limited times of protection until their contained technologies can be created by anyone with the skill. As such, ETA movements such as the 2824-2 have been “copied” by some replica watch brands such as Sellita (with their SW200 movement) for a while. Plus, some replica watch brands might turn to the Japanese who have been creating quality movements for years. While Japanese movements don’t have the same exceptinal power to entertain consumers that “Swiss Made” movements do, we may see replica watch companies turning to them out of utter need.

Sometime in 2014 ETA will stop or begin to stop offering replica watch movements to outside Swatch Group brands and the replica watch market will have to adjust. As a stander-by in the whole industry, except for knowing and doing some judgment of the news and the happening, what we can do is to wait until that time to see what the resulting replica watch industry will reflect to this.

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